E-Shopper Barometer rapport 2017

The DPDgroup E-Shopper Barometer report 2017 was published in November 2017. The report finds that in Europe, 54% of e-shoppers buy online at least once a month, a growing trend in nearly every country. These shoppers purchase 11.3% of their physical goods online, with heavy buyers (top one third of all e-shoppers) driving the market as they account for 86% of online purchases.
Cross-border online purchases continue to develop, as 54% of e-shoppers buy abroad (+2 points compared to 2016). Cross-border e-shopping has large growth potential in Europe: nearly one third of e-shoppers who have yet to purchase cross-border express interest in starting to do so in the near future.
Klik hier voor het rapport (2,61 MB).
Klik hier voor een infographic over de resultaten (54 kB).
Klik hier voor meer informatie over de Live Online NVC E-course Packaging for E-commerce.
Klik hier voor meer informatie over het NVC innovatieproject Web Retail Packaging.

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