Groei e-commerce in wereldmarkt huisdierenvoeding

Internet retailing continues to grow in importance in the US$75 billion global pet food market, accounting for 4% of value sales in 2016, up from 3% during 2011, according to Euromonitor International. South Korea is the world’s leading market in this regard, with internet retailing accounting for 30% of value sales of pet food in 2016.
However, South Korea is very much an outlier – in no other pet food market does internet retailing account for more than 10% of value sales. East Asia is very much the epicentre of pet food internet retailing, with this channel accounting for 10% of value sales in Japan and 9% in China during 2016 (Persbericht Euromonitor, 26 augustus 2016).
Klik hier voor het persbericht.

Heeft u vragen over dit onderwerp, neem dan contact met ons op via e-mail of bel: +31-(0)182-512411. Dit bericht is ook opgenomen in ons maandelijkse overzicht, de NVC Members-only Update.