Grotere verpakking van invloed op schatting portiegrootte

Larger food pack sizes can increase consumer estimates of portion sizes finds a study completed by the European Food Information Council (EUFIC) and the University of Surrey.
The results of the study, published in the journal Appetite, found that crisps, chocolate, lasagne and cola type drinks all showed evidence of increased portion size estimates when participants were presented with larger pack sizes. This was also observed for multiple food items such as chicken nuggets, sweets and biscuits where participants were asked how many items make up a portion. Overall, men presented a larger portion size increase and were more affected by larger pack sizes (Persbericht EUFIC, 7 oktober 2015).
Klik hier voor het persbericht.
Klik hier voor een samenvatting van het artikel gepubliceerd in Appetite.

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