US: 5 trends van invloed op food- en drankverpakkingen

28 september 2015

According to a new report by Packaged Facts, changes in US demographics, lifestyles, and eating patterns are creating new opportunities for food and beverage packaging. These demographic changes are leading to changes in household dynamics and eating behaviors. The report focuses especially on new forms of packaging marketers are using, and consumer attitudes and behaviors regarding food and beverage packaging. Five key trends shaping food and beverage packaging are identified: Targeting Millennials, Smaller Packages are a Big Trend in Packaging, Packaging for Convenience, See-Thru Packaging Can Boost Sales and Eco-Friendly Packaging Growing (Persbericht Packaged Facts, 15 september 2015).
Klik hier voor het persbericht.
Klik hier voor meer informatie over het rapport.
Klik hier voor informatie over de Canadean Beverage Packaging Conference 2015 (Brussel, 27-28 oktober). NVC-leden ontvangen 15% korting.

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